Alexandra Klimi
Alex is a certified neuroleadership coach, a people manager for the past 15 years and a life-long learner. She loves training because it's an opportunity to positively influence someone's life and to learn something new.
George Damopoulos
George is a certified soft skills trainer, a mechanical engineer and has delivered more than 200 hours of training sessions. He loves working with people for people, to have a long-lasting positive impact in their lives and to grow himself along the journey.
Violeta Xanthouli
Violeta is a marketing professional with experience in employer branding, internal communication, and culture initiatives. She has been training colleagues and partners throughout her career, and has 5-year teaching experience at the Hellenic American University (graduate & post-graduate level).
Our instructors
Employer Branding & Communication
Strategic. Practical. Engaging.
This program is designed to build practical communication and branding capability inside HR teams and people leaders.
Across three in-person, highly interactive sessions on Understanding the Organization, Strategic Storytelling, and the Communication Operating System, participants will work hands-on with proven models, real organizational cases, and gamified exercises that turn theory into usable skills.
What people have said about our trainings
"Relaxing, friendly instructors with empirical and interactive approach"
"Nice use of scenarios, and engaging presentation"
"Down to earth people and presentations. It wasn’t dry, it wasn’t unrealistic, or too much professional"
"The content was specific to the purpose of the session, without becoming too much theory"
"I liked the real world examples usecase where we developed approaches"
"I liked that it is not just theory but it has a lot of practice and interaction"
Module 1
Understanding the Organization
This session builds a clear picture of how the organization functions as a communication ecosystem. Participants learn to map audiences, stakeholders, culture, and key moments of truth, and to establish meaningful listening practices that inform better decisions and stronger alignment.
By the end of the session participants will be able to:
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Map key internal audiences, stakeholders, and influence networks within their organization
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Identify critical “moments of truth” that shape employee perception and trust
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Design structured listening approaches (beyond surveys) to capture meaningful insights
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Translate organizational insights into communication priorities
Learning Outcomes
This session develops the ability to translate strategy and initiatives into clear, compelling narratives. Participants practice structuring messages around purpose, direction, and action so communication is consistent, understandable, and relevant across the organization.
Module 2
Strategic Storytelling
By the end of the session participants will be able to:
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Structure messages using clear narrative frameworks
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Translate strategic objectives into simple, compelling communication
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Adapt messaging for different internal audiences while maintaining consistency
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Write clear calls to action that drive alignment and ownership
Learning Outcomes
This session focuses on designing a deliberate, repeatable approach to communication. Participants learn how to plan, sequence, and prioritize messages over time to reinforce strategy, support change, and maintain clarity at scale.
Module 3
Communication Operating System
By the end of the session participants will be able to:
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Build a structured internal communication plan aligned with business priorities
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Define communication objectives, success indicators, and measurement approaches
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Sequence and prioritize messages to avoid overload and fragmentation
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Establish communication governance (roles, channels, cadence)
Learning Outcomes
What you'll get
Three live, experiential 3-hour sessions focused on on-the-job application.
Three facilitators with diverse backgrounds.
Practical templates and tools to use in your everyday work.
Opportunity to share perspectives & network with peers from different industries.
Post-course checkpoint and a certificate of completion.
* Optionally, after the course, you can sign up for 1:1 coaching sessions to further help you with implementing what you have learnt.
Who is this for?
Teams and professionals who play an active role in shaping internal communication, employer branding, and employee experience.
It is highly relevant for:
HR teams
Department heads and people managers communicating strategy and change
Internal communication and employer branding professionals
Price is €900 + VAT per participant (includes all 3 modules).
* For more than 2 participants from the same company, a 20% discount applies as of the second participant.
Read full Terms & Conditions.
Wednesday May 13, 2026 | 17:00-20:00
Thursday May 28, 2026 | 17:00-20:00
Wednesday June 10, 2026 | 17:00-20:00
Register for the Program
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Accepted co-working space, Elpidos 2A, Agia Paraskevi
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